BRANDING / COLLATERAL
PURE organic Linens
The client
PURE ORGANIC LINENS caters to environmentally conscious consumers who seek luxurious, chemical-free fabric options that promote a healthier lifestyle and a cleaner planet.
Our mission was to create the entire Visual Identity of the brand in order to reflect its vision and message.
The symbol captures the essence of the brand, with a modern image and elegant and delicate details, mirroring the mission of PURE ORGANIC LINENS.
The letters of the name, encapsulated in a creative way, allow it to communicate the distinct personality while reinforcing the message of the purity of the materials that make up the product line.
Furthermore, the color palette was carefully chosen to evoke the tranquility and simplicity of nature, reinforcing PURE ORGANIC LINENS' commitment to sustainability and well-being. Every aspect of the branding is carefully crafted to reflect the harmony between luxury and environmental responsibility, creating an identity that resonates deeply with modern, conscious consumers.
