BRANDING
ROCHE
London
The client
ROCHE London is a specialist luxury skincare brand dedicated to offering premium products for men and women looking for an indulgent and effective skincare experience. Recognized for its exceptional quality and innovation, ROCHE London combines advanced science with high-quality ingredients.
Our mission was to do a complete re-brand, aiming for a new, more modern and appealing image for its target audience.
The symbol has been meticulously crafted to evoke a sense of refined simplicity, perfectly aligning with the essence of Japanese inspiration.
The delicacy of the symbol reflects its minimalist approach, contributing to a message of modernity and refinement. The exclusive design brings identity to the brand, resonating with the idea of product excellence.